TME

Date

20 February 2018

Client

Aujan Coca-Cola

Attendees

200+ senior executives

Location

Oberoi Hotel, Dubai

The Challenge

Aujan Coca-Cola’s annual Adel Aujan Awards is the company’s flagship recognition event, designed to honor outstanding achievements within the organization. The challenge was to create a high-level gala dinner that reflected the prestige of the brand while delivering a warm and engaging celebration for over 200 VIP guests. Ensuring seamless coordination of branding, entertainment, protocol, and guest experience at an international standard was essential.

Our Approach

We delivered a turnkey gala experience, from creative design to flawless on-site execution:

  • Event Branding & Decoration: stage décor, entrance branding, media board, welcome desk, signage, and roll-ups. Tables were decorated with red and white tulips, candles, and custom-designed trophy tables with LED lighting.
  • Technical Production: curved LED screen, advanced audiovisual setup, sound and lighting design, rigging, and power management. Full professional crew for lighting, sound, video and show control.
  • Entertainment: Dubai String Quartet performing during cocktail and dinner; an integrated audiovisual and modern dance show synchronized with LED content; and interactive experiences including instant photo frames and a Tiny Planet photo corner.
  • Guest Experience & Operations: full protocol and guest hospitality management, hostess teams with custom uniforms, name badges and lanyards, gift boxes with branded bags.
  • Media Production: professional photography and videography, content production, and post-event highlight film editing.
  • Management & Logistics: complete support team for event flow and operations, travel and accommodation for management team, on-site catering coordination.

The Impact

The Adel Aujan Awards 2018 delivered a seamless and prestigious gala that celebrated the company’s achievements with elegance and creativity. Guests enjoyed a sophisticated evening blending live classical music, modern audiovisual storytelling, and personalized hospitality. The event reinforced Aujan Coca-Cola’s values, honored excellence, and strengthened the corporate culture through an unforgettable shared experience.

 

Services Provided

  • Event branding and stage décor
  • Technical production (curved LED, sound, lighting, rigging, power)
  • Entertainment programming (Dubai String Quartet, audiovisual show, modern dance, interactive photo experiences)
  • Guest operations (protocol management, hostess team, gifts, registration)
  • Photography, videography and content production
  • On-site logistics, travel and management team coordination