Date
7–10 November 2016
Client
Aujan Coca-Cola Iran
Attendees
150+ distributors
Location
Grand Tarabya Hotel, Istanbul

- about the project
The Challenge
Aujan Coca-Cola Iran planned its annual distributors meeting in Istanbul and required not only an engaging event design but also comprehensive destination management services. With all participants traveling from Iran, the program needed seamless travel logistics, hotel contracting, dining, and cultural activities integrated with an Olympic-inspired creative concept that would differentiate the meeting and gala. The challenge was to deliver a 360° DMC solution where every touchpoint—travel, hospitality, entertainment, and branding—worked together to create one cohesive experience.
Our Approach
We provided end-to-end DMC and event services:
- Conducted venue and hotel research, securing Grand Tarabya as the host venue, with full branding and customized hospitality areas.
- Coordinated international airport transfers, VIP arrivals, and in-city transportation.
- Designed and managed fast-track hotel check-in with a dedicated Aujan reception desk.
- Organized restaurant programs and a Bosphorus cruise with curated dining experiences.
- Developed the Olympics concept as the central theme, reflected in stage design, branding, and hostesses’ uniforms.
- Integrated rhythmic gymnastics shows into the meeting program and created interactive digital games in the foyer.
- Produced the meeting with synchronized visuals, technical setup, and show calling.
- Transformed the stage and branding for the gala night, featuring elegant design, tailored hostess costumes, a Latin dance performance, and live music.
- Managed guest operations with concierge-level services, multilingual staff, and complete on-site logistics.
- Outcome
The Impact
The 2016 Istanbul Distributors Meeting delivered a flawless blend of destination management and event creativity. The Olympic theme provided a unifying visual and experiential identity, while the DMC services ensured smooth travel, hospitality, and cultural immersion for all participants. Guests enjoyed an elevated distributor meeting that combined business focus with entertainment and lifestyle, setting a new benchmark for future Aujan gatherings.
Services Provided
- Destination & venue contracting (Grand Tarabya Hotel)
- Accommodation planning & hotel branding
- International transfers & in-city transportation logistics
- Restaurant programs & Bosphorus cruise with catering
- Guest hospitality & concierge-level operations
- Hostess team with custom-designed uniforms
- Event concept & stage design (Olympic theme)
- Entertainment programming (gymnastics shows, digital games, Latin dance, live music)
- Meeting production & technical setup
- Gala dinner production with stage transformation
- On-site project management & multilingual staff