Date
29 Oct – 1 Nov 2017
Client
Aujan Coca-Cola Iran
Attendees
120+ Iranian distributors & executives
Location
Swissôtel Büyük Efes, İzmir, Türkiye

- about the project
The Challenge
Aujan Coca-Cola Iran wanted to host its annual distributors meeting in İzmir with a bold and unifying theme. Beyond the creative event design, the company required full destination management services for all participants traveling from Iran: international transfers, hotel contracting and branding, curated dining experiences, and cultural activities. The challenge was to deliver a 360° DMC solution where seamless travel logistics and hospitality merged with a race-inspired creative concept that energized the business and social program.
Our Approach
We managed the project end-to-end, starting with destination planning and guest logistics:
- Conducted venue and hotel research, securing Swissôtel Büyük Efes as the main hub, fully branded for the event.
- Organized international airport transfers, in-city transportation, and personalized check-in desks for a smooth guest journey.
- Curated a social and cultural program including İzmir city tours, fine-dining dinners, and entertainment activities.
- Designed a “Race” themed stage and branding concept, extending to hostess uniforms, custom T-shirts for participants, and interactive digital race games in the foyer.
- Produced the full meeting program with synchronized visuals and show direction.
- Executed a gala dinner with a complete stage transformation, elegant branding, tailored hostess costumes, a Latin dance performance, and live music.
- Coordinated guest hospitality with concierge-level services and multilingual staff.
- Outcome
The Impact
The 2017 İzmir Distributors Meeting successfully demonstrated the power of combining DMC expertise with creative event design. From travel coordination and hotel management to theming and entertainment, every element carried the spirit of “Race.” Guests experienced a flawless multi-day program where business, culture, and celebration were seamlessly integrated. The event strengthened distributor engagement, showcased İzmir as a dynamic host city, and reinforced Aujan’s reputation for excellence in hospitality and brand experience.
Services Provided
- Destination research & venue contracting
- Accommodation planning & hotel branding
- International & in-city transfers, guest logistics
- Concierge services & multilingual staff operations
- Restaurant programs & curated cultural activities
- Event concept & stage design (Race theme)
- Branding & visual identity (signage, uniforms, participant T-shirts)
- Meeting production & technical management
- Interactive foyer entertainment (digital games)
- Custom-made gifting (travel sets, medals)
- Gala dinner production (stage, live music, dance shows)
- On-site operations & end-to-end project management